Thoughts For Food
HIGHLIGHTING TODAY'S TASTE Decoding the food, culinary and gastronomic universe in France and abroad. Searching for inspiring and powerful insights to guide product innovation. EXPLORING TODAY'S PRACTICES Observation of consumers and professional's culinary practices. Analysis of kitchen talks and gestures GENERATING AND DEVELOPING IDEAS Creation and development of new product concepts and positioning. Idea activations CULINARY RESEARCH & EXPERIMENTATION Product test & developments in the kitchen. Respect of brand specifications: marketing positioning, manufacturing requirements, business challenges BRAND BUILDING & STORYTELLING Creation of the brand’s world, spirit and speech
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Top roles at Thoughts For Food
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- 1executive chef
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Trusted by sales, marketing, and GTM engineering teams.