Tokree Shop

Tokree has placed natural fabrics at the heart of the brand. Along with sustaining traditional craft practices, we are mindful of environmental impact as well. We seek to place our work within the ongoing discourse of conscious production and responsible design, so as to further the conversation about mindful practices of living and working. Our honest efforts have been towards exacting a production and design system that makes our garments classic, long-lasting, ideal for wearing across occasions, and high on quality. We have an inherent discomfort with ‘trends’ – we believe, rather, in the timeless appeal of classic silhouettes and handcrafted traditions that tell a story. We believe in making clothes that make memories in return. Couple with comfort and ease of movement, our garments embody the best of both worlds – Tokree endeavours to carry forward the rich traditions while modernising the representation to appeal to the modern Indian. In other words, the indigenous craft techniques lend our pieces a heart while a minimalistic sense of design infuses it with soul. Craft: Tokree celebrates traditional craft techniques and works directly with craftspersons and craft clusters.We endeavour to carry forward the textile & craft traditions while modernising the representation to appeal to the modern aesthetic. Comfort: Tokree values comfort and makes basic, easy to wear garments. Individuality: Tokree’s pieces are meant to be made one’s own- to be dressed up or down depending on the mood or occassion. Beauty: Tokree values beauty and makes clothes with minimal and beautiful detailing.