Tracer India

Tracer, an established Indian shoe brand, offers a wide variety of running, sports, and leather shoes, sandals, and slippers for men, women, and kids. With 25+ years of experience in the footwear industry, we’re committed to delivering comfort, durability, and style—backed by the latest technology and a deep understanding that “Every Step Matters.” What began as a trusted name in India’s offline retail market has grown into a forward-thinking manufacturing partner for brands across the globe. Whether you’re a D2C label, retailer, or distributor, we provide end-to-end footwear solutions—from OEM and private label manufacturing to product development and packaging. What We Offer OEM & Private Label Manufacturing for sports, athleisure, fashion & lifestyle footwear Product Development with in-house design, sampling, and R&D Sustainable & Ethical Production using eco-conscious materials and responsible practices Scalable Capacity with Low MOQs, enabling both high-volume and small-batch launches Global Sourcing Alternative with competitive pricing and reliable delivery timelines As global supply chains shift and brands seek diversification beyond traditional hubs, India is emerging as a strong alternative. Tracer is uniquely positioned to serve as your sourcing partner—with the ability to blend style, comfort, and speed-to-market seamlessly. Why Work With Us? Trusted by India’s largest retailers Flexible manufacturing with a focus on quality Family-owned with a personal stake in every product Future-ready infrastructure and market understanding Transparent, collaborative partnerships Whether you're building the next cult sneaker or scaling a heritage brand, Tracer is here to support you—one step at a time. Let’s walk the future together.