Traction Advising M&a
Better EXIT Advising For Small B2B SaaS Companies •Small technology companies need a different kind of advising than the rigid investment bank process •Traction Advising was founded to deliver a better experience by leveraging best in class enterprise selling strategy •As a former F500 acquirer of companies and startup Founder/CEO with 3 exits, I know what makes transactions happen (and fall apart) We are better at: •Identifying the right financial and strategic buyers •Properly positioning the seller as an extension of the buyers business or platform add-on •Helping buyers build their internal business case to acquire you We are b2b SaaS specialists focused on >$5M ARR
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Lowell Ricklefs
Traction Advising m & a · Other
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Natalie Ricklefs
Marketing Advisor · Advertising & Marketing
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Mark Simon
Traction Advising m & a · Other
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