Transforma Insights

Transforma Insights is a research firm focused on the world of Digital Transformation. Led by seasoned technology industry analysts Transforma Insights provides advice, recommendations and decision support tools for organisations seeking to understand how new technologies will change the markets in which they operate. To address the implications of the technology-driven change, often referred to as Digital Transformation (DX), we examine the intersection of three inter-related areas: New Technologies (which comprises a dozen technology families including concepts such as IoT, AI and distributed ledger), Transformational Use Cases, and Enterprise Change Management. In order to support our clients’ as they navigate this intersection of these three areas, we provide a set of research tools. The Best Practice & Vendor Selection Database offers unrivalled information on current and historic DX deployments, comprising thousands of Case Studies providing would-be adopters with critical understanding of project prioritisation, best practice, key success factors, and the leading vendors with which they should be working. The Database links seamlessly to our new Vendor Connect platform, a mechanism for connecting technology vendors and would-be technology adopters. Based on our detailed understanding of the strengths and weaknesses of supporting vendors, we provide competitive benchmarks in the form of our Vendor Peer Benchmarking. These tools help vendors understand how they are positioned relative to their peers in these emerging markets. Our TAM Forecasts are quantitative guides to the market opportunity, covering each of twelve technology families, looking at hundreds of use cases across 20 vertical sectors and covering 200 countries. Finally, our Technology Insight Reports provide a qualitative guide to the dynamics and impact of the twelve technology families upon which we focus. These are updated annually.