Tribeology
Tribeology Ltd was launched in 2019, by Charlie Markland, with a vision to become a disruptive alcoholic drinks incubator. We use several decades of drinks industry experience to find new and exciting gaps in the drinks space We have 3 brands and each are examples of us using our strengths of insight, speed and agility to launch ahead of the major players in the industry. Our senior contacts across the industry now see us as a business which produces brands fit for acquisition OUR MARKET The UK drinks industry is huge [£50bn] and expected to grow 10% between 2023-2025 We capitalize on mega trends, for example convenience (ready to drink offerings); health and wellbeing (lower sugar options) and the rise of influencers vs traditional celebrities (influencer-led brands): OUR BRANDS MORE LASH BREWERY Influencer-led, craft lager by Archie Curzon TRIBEOLOGY COCKTAILS Ready to drink 8% ABV cocktails– available in Sainsburys with more grocery listings lined up for 2024 BODEGA BAY HARD SELTZER Voted Most Loved Hard Seltzer in 2022 – available on Amazon, several pubs and bars & WH Smith
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