Turbado

We’re a Product-as-a-Service pioneer offering top-tier electronics without the waste of full ownership. Founded by Štefan Ďurina, our roots go back to the late 1990s, when we first explored e-commerce. By 2014, we’d grown across multiple European markets, realizing that people really want the benefits of devices, not just the hardware itself. Over time, we built a reputation on two core ideas: innovative service contracts (use a device for as long as you like, then upgrade or return) and remarkable customer care. This approach led to rapid growth, earning 2+ million customers and 500+ million euros in turnover. Along the way, we collaborated with major marketplaces (Amazon, eBay, Allegro) and even launched our own Amazon Prime warehouses. But our real mission extends beyond simple retail. We’re committed to sustainability and the circular economy. Every device in our ecosystem remains under our care, so we can repair, refurbish, or recycle it responsibly—keeping e-waste out of landfills. Now, as Beneko, we’re expanding this model with an all-in-one platform where users can handle buybacks, repairs, upgrades, and extended warranties through a single app. Our vision is straightforward: make technology easier for you and gentler on the planet. By rethinking “ownership,” we aim to turn each smartphone (and beyond) into a worry-free service, while drastically cutting down on waste. Join us—and discover how good it feels to use devices responsibly, without the usual drawbacks of buying them outright.