Tyredating Groupe Michelin
At a time when 75% of tire buyers check the tire websites before purchasing, the fitting centers must ensure their multifaceted omnipresence on the internet: e-shop, marketplace, comparator. Tyredating offers vertical e-retail solutions dedicated to garages, automotive centers and specialized dealers to capture Internet traffic and redirect it to the physical point of sales in order to turn it into in-store sales and increase their turnover. From the web services platform to webmarketing and customer service, Tyredating embraces all aspects of the operational e-retail to turn the meeting of the tire and digital into a winning plan.
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