Unleashed Engineering

We help global R&D teams develop, optimize, and deploy smart tires that enhance safety, sustainability, and performance while cutting costs for tier 1 and 2 suppliers and automotive OEMs. We are addressing virtual technology challenges in smart tire R&D, which will be critical components of future mobility CASES. Our Value Proposition: We generate value by streamlining the R&D of smart tires for all vehicles through modern engineering and effective, efficient data management. Our Values: We believe in challenging the status quo and leveraging innovation with an out-of-the-box mindset, open & transparent communication, and a continuous improvement and caring approach. Our Vision: To become the de facto solution chosen by mobility stakeholders for releasing better, safer, greener vehicles required by the new CASES mobility context through smart tires. Our Mission: To empower engineers and scientists with a virtual development technology tool kit supporting the release of the next generation of smart tires for electric and autonomous vehicles. Our Technology Process: The R&D for smart tires (tires with integrated sensors) is hindered by outdated tools and costly physical testing. Our DigiTire ToolKit introduces advanced workflows for 3D system modeling in virtual simulation environments, drawing from best practices in passive safety systems. It supports CAD, CAE, and FEA platforms, enabling seamless collaboration between Tier 1 and 2 suppliers through shared data and models. This digital-first process streamlines smart tire development, cutting costs and accelerating progress to meet automotive OEM standards. Unlike traditional numerical tire models, our solution efficiently addresses durability issues and supports the development of next-generation ADAS algorithms through virtual tire sensor signals.