Up Next

Innovations don't sell themselves. They need an Architecture. UP NExt is a strategic advisory firm dedicated to Deeptech Ventures (Series A) and Industrial SMEs. We bridge the critical gap between R&D excellence and commercial execution. Founded by Nicolas Vera (Ex-AB InBev Director & Deeptech CEO), UP NExt operates with a unique hybrid DNA: The rigor of a corporate sales machine applied to the complexity of scientific innovation. Our Core Mandate: To transform technical Intellectual Property (Hardware, Software, Industry 4.0) into signed, predictable revenue. Our Engagement Models: 1⃣ Fractional CBO (Chief Business Officer) We act as your interim commercial executive. We audit the pipeline, build the strategy, and drive the execution to secure industrial contracts. 2⃣ Interim CEO & Crisis Management For Boards & VCs facing leadership transitions. We provide immediate operational stability, cash-flow restructuring, and fundraising preparation. 3⃣ Deal Rescue & Negotiation High-stakes intervention to close critical contracts (>€50k) using advanced negotiation frameworks. Who we serve- Scientific Founders: Who need to de-risk their Go-to-Market- Industrial Leaders: Who are launching new tech products- Investors (VCs): Who need to secure the top-line of their portfolio. UP NExt - From Lab to Market Leader.