Ur-Design

Striving for innovation and utilitarian products, the U-R design concept is based on the philosophy “creating a dialogue between design and functionality.” “I love to combine different design elements in a way that will redefine the article and create an entirely new product,” says Rivka Uzan Fafner, the creative director of U-R Design. The three brands that compose the company, Aga, Biblical Blessings, and Little Aga share the same vision of pure lines seasoned with colors and those unpredictable, multifunctional elements of design.