Useful Business

We exist to make business useful. We do that by decoding, articulating, activating and accelerating corporate purpose. All experience and data show that the most commercial design a company can achieve is by being authentically purpose driven and being able to walk on two legs. One leg is to be financially successful and the other leg is to be useful for the world at the same time. We help companies with ‘how’ to realize his perspective and we have created this platform with the clear ambition to help, build, engage, fight, discuss and constructively challenge companies to be useful. We deliver insights, video, tools, playbooks, data, network, people, execution experience and we feel it’s time to share it with more serious companies.