Ushaa, Inc

A Movement Uniting the Latino Community USHAA is focused on a unifying economic agenda (our "Green Agenda") that unites our community to act as one people and speak with one voice on each agenda item. Unidos Podemos! Our Green Agenda movement is directed at: building capacity in the private and public sectors to provide jobs, education, procurement, business and other opportunities, providing adequate metrics and means to measure whether the private and public sectors are achieving parity goals based on their relative use of Hispanic purchasing power, and partnering Hispanic businesses with other minority and majority businesses and government entities to create economies of scale and competitive efficiencies. In short, the three elements are capacity-building, accountability and partnering (acronym “CAP”). Hispanics must learn to work together with Corporate America and government to leverage their purchasing power to require equitable reciprocity by corporate and governmental entities. The reason is not because this is the right thing to do, but simply because it is good business. The leverage available to enforce this Green Agenda is the power of the Hispanic consumers.