Vaka Tara Collective

Vaka Tara Co. is a Fiji-based creative collective specialising in photography, film, and brand storytelling across the Pacific. Born from Pate Creatives, our evolution into Vaka Tara Co. reflects both growth and grounding — a renewed commitment to creating work that connects people to place through authenticity, culture, and purpose. Each word in Vaka Tara speaks to creation, connection, and movement — a philosophy of making with purpose and heart. VAKA — a way, a vessel, a movement. TARA — to touch, to build, to connect. VAKATARA — to allow, to give voice, to guide creation. Together, these meanings form the essence of who we are: to move with purpose, to create with meaning, and to connect with heart. From resorts and tourism boards to development partners and creative collaborations, we bring stories to life with clarity, craft, and cultural depth. Our work combines contemporary design with Pacific storytelling — shaped by a deep understanding of place, people, and perspective. Created to Inspire. Grounded to Connect. Based in Nadi, Fiji | Working across the Pacific bula@vakatara.co