Vertana Group Llc

Launched in 2012, Vertana was founded by Matthew Holmes and Emmanuel Tesone to consolidate niche online retailers, primarily catering to enthusiast communities, and develop an operating platform to support their growth in the highly competitive e-commerce market. Vertana unlocks the potential of niche online retailers by acquiring and consolidating their operations. Founders have a passion for their product, but do not have the resources to keep up with constantly changing trends. Vertana offers a better alternative: do not sell out, sell in. By joining Vertana, each brand retains its unique identity while Vertana overhauls marketing, technology and customer support to provide customers with a world-class shopping experience. The constant development in operational scale benefits Vertana’s brand portfolio through the sharing of best practices, volume synergies, and most importantly, Vertana’s rapidly growing team of experienced and passionate e-commerce professionals.