Virtuous Retail

VR South Asia is a privately held, integrated urban development platform, that designs, develops, owns and operates, retail anchored, community-oriented, lifestyle centers across India. VRSAs current pan-India 13 million sq ft portfolio includes flagship centers VR Surat, VR Bengaluru, VR Chennai, VR Ambarsar, and VR Nagpur. New centers under development in gateway cities include VR Metropolitan in Delhi, and VR Konkan in the Mumbai Metropolitan Region. In the 13 years since opening VR Surat in Gujarat, VRSA has redefined the spatial experience for retail consumers across India by curating innovative, sustainable, community-centric centers that deliver curated experiences that combine retail, food, leisure, new age work and living, hospitality, events and entertainment. These award-winning city centers are owned, designed, developed and operated by VR South Asia as retail anchored socio-economic hubs that are ‘Connecting Communities’©. VR centres are designed and programmed to act as an economic multipliers for the local urban community, creating and supporting thousands of jobs and adding significantly to the revenue base of local governments. Each center's mission includes delivering the latest retail experiences while developing community cohesion and civic pride by promoting and celebrating local culture and heritage, and enhancing the image of the city or community it is based in, and named after. Visit for more information.