Weaverstory

WeaverStory is a craft-led textile brand committed to preserving and promoting India’s rich artisanal heritage. It celebrates the timeless beauty of traditional handlooms, drawing the finest weaves from craft clusters across the country. From the famed yarns of Banaras, the vibrant hues of Gujarat and the ethereal threads of Chanderi, to the intricate works of Kashmir, poetic weaves of Bengal, and resplendent silks of Kanchipuram—WeaverStory champions authentic handmade products like luxurious sarees and fabric, bespoke occasionwear, bridal couture and accessories that seamlessly blend tradition with modernity. The brand was established on National Handloom Day in 2015 by Mr. Nishant Malhotra, its Founder and CEO. Inspired by a poignant conversation with a weaver in Banaras, Nishant, with his extensive experience in sales, operations and finance, set out to create a platform with a vision to preserve and promote the exquisite craft of handweaving, ensuring its legacy continues to thrive. What began with a few sarees from a single weaver in Banaras has now become an omnichannel brand, supporting over 1,300 weaving families nationwide. Today, WeaverStory delivers exceptional, authentic textiles to discerning customers across 20+ countries through its retail stores in Delhi and Hyderabad and its website, The brand also retails online through domestic and international marketplaces such as Pernia’s Pop Up Shop, Aza, Aashni + Co, Nykaa Fashion and Etsy. WeaverStory products are Silk Mark and Craftmark-certified with GI tags that promise purity and authenticity. The brand also participates in the Government of India’s ODOP(One District One Product) initiative which aims to promote indigenous and specialised goods & crafts distinct to various districts across the country. WeaverStory sources 350 products from over 19 Geographical Indications (GIs), thus assuring genuine handloom apparel from the craftspeople who bring them to life.