Weew Llc

In Where East Eats West: The Street-Smarts Guide to Business in China, Goodman uses his unparalleled China experience to boil down the China business basics into fun, easy-to-digest lessons and ready-to-serve actions so you can steer clear of making China-rookie mistakes. While many books have been written for the corporate executive or the bigwig with deep pockets, Where East Eats West is refreshing as it’s written for the little guy who is on-the-ground and in-the-trenches.