Wei-Uk Consulting

We are a specialised marketing, PR, and media agency which focuses on identifying the habits, trends, and direction of the Chinese luxury shopping market in the UK and across Europe. As a business we interact and integrate directly with Chinese tour guides, student associations, Chinese media groups, and UK based Chinese professionals. Our media streams, brand campaigns, and market influence are all built around the knowledge gained from those close relationships. • We are the only agency in the UK that offers a full service through the line proposition for targeting the Chinese. • We engage with Chinese travellers at all points of the market, from mainland China, through to the UK • Our marketing campaign for Vodafone London Fashion Weekend outsold ELLE magazine in traceable ticket sales: we are now in our 4th campaign for the event. WHAT WE DO We work with luxury brands to develop their access to the high-net-worth Chinese consumer market (both travelling to the UK, as well as those working and studying here) through media and event streams: → Inbound traveller tour guide relationships → Magazine and newspaper print media → Social media → Events → Digital Marketing Throughout these streams we reach Chinese who sit within our target demographic.