Wildfire Systems, Inc

Wildfire Systems is a white-label loyalty, rewards, and cashback platform that helps banks, fintechs, technology companies, and consumer brands embed savings and rewards directly into the online shopping experience. Our platform powers cashback, digital coupon delivery, and rewards for AI-driven shopping interactions with offers from a global merchant network of more than online merchant affiliate programs. We help our clients turn commerce into connection - and every transaction into customer value. Wildfire is privately held and headquartered in San Diego, California. Wildfire enables enterprise partners to deliver rewards at every stage of the digital shopping journey — whether a customer is browsing, searching, or chatting with an AI shopping assistant. Our technology ecosystem is built to enterprise standards, with SOC 2 Type II certification and PCI DSS compliance, ensuring consumer trust and partner protection. Our white-label loyalty and rewards platform includes- Browser Extensions that surface real-time cashback and coupon offers as customers shop merchant sites or use AI tools to assist them with shopping- Shopping Sites that give brands a branded home for offers and rewards- RevenueEngine tools that monetize AI-generated content and agent-driven commerce through affiliate tracking- APIs and Data Feeds that allow partners to build fully custom rewards programs. These components integrate seamlessly to create a consistent and compliant experience across devices and platforms. In 2025, Wildfire was named to the Inc. for the third year in a row, placing #575 on this year's list, and was recognized as an inaugural San Diego Business Impact Awardee by the San Diego Regional Economic Development Corporation and JPMorganChase. We earned a place on Built In's "Best Startups to Work For" and "Best Places to Work in San Diego" lists for the second year in a row.