Womenkind

Womenkind provides women-wise strategies for evolving the voice of brand communications. In 2008, with extensive backgrounds in the advertising business, co-founders Kristi Faulkner and Sandy Sabean invented a new model. Womenkind developed their own proprietary measures (WomIntuition, Muses, and the Blind Spot Benchmark) to guide their understanding of how to effectively motivate women. By constantly researching, engaging, and, most importantly, listening to women, Womenkind is able to stay ahead of the dynamic shifts in the way women really think, feel and act. Please visit the website to find out more about these strategies.