Writing Design Lab

DESIGN BY SIMPLY WRITING Writing Design Lab is an independent research organization on the most powerful and accessible design tool we have at our disposal: writing. DEVELOP BY JUST NARRATIVES WDL is active in research on the intimate relationship between writing and narration. Dissemination projects and training operations are aimed at communities, organizations, and institutions, and to individuals as well who wish to acquire or improve their skills in this resource. INNOVATE BY PURE TEXT-MAKING WDL is an ambitious project, developed around an inclusive approach that involves a wide diversity of figures active in the construction of analogical visions of the world, open to organic and human-based innovation. FABRICATE WITH ELEMENTARY TOOLS The sphere of WDL's research activities flows on the different levels of the writing culture. We are investing our 20+ years of experience in the design and development of tools aimed at experimentation and facilitation for the construction of a conceptual and operational confidence in design. The nucleus of this magical sphere is made up of the SCRIBOOLA project (currently in the 3c test phase), an analog method for the fabrication of creative concepts, contents and products. RESEARCH FIELDS > extraction of structured stories > fabrication of narrative scenarios > creation of text-based communication systems > planning of strategic and operational outputs > construction of text networks