X Projects

creating moments that foster connection + cultural relevance through strategy, storytelling, and immersive experience, we help brands connect at the intersection of culture and community. we are a brand consultancy and cultural studio that transforms strategy into story, and story into unforgettable experiences. we work across events, PR, communications, partnerships, and creative programming to shape cultural relevance for founder-led and future-forward brands. whether it’s a pop-up with soul, an editorial dinner that gets people talking, or a community activation that brings values to life — we build brand worlds you can feel. rooted in collaboration and executed with care, we bring ideas to life with a get-it-done mentality— in ways that are emotional, editorial, and designed to foster connection.