Xforwhy

We're a graphic design agency based in Falmouth, Cornwall. We create compelling and meaningful brand identities, packaging and websites for change-making individuals, businesses & charities. xforwhy was founded by Kate & Jamie Saunderson in September 2020. Let's face it, we had a lot of time to think about things that year. Jamie is an award-winning graphic designer with 15 years of strategic branding experience, including Design Director at Elmwood & Bloom and Creative Director of Osborne Pike. He’s worked on some of the biggest global brands for clients like Heineken, Coca-Cola, Unilever and Mars. Kate has spent 20 years working in tech for the music and TV industries at companies like EMI, Channel 4 and Warner Music. She has a background in web design, project management, data architecture & finance. We are committed to working with individuals, brands, businesses and charities who understand their place in the world. Who care for their people, their supply chains, their customers and their footprint. Those who offer a substitute to the mass-produced. We believe real change happens from the ground up, and we’re looking for clients, brands and partners who feel the same.