Zach Goldie

Do your users love you.but other prospects just aren't interested? It sucks to know that your product truly helps people, if only they'd try it out. So you revamp your website, run ads, write blog posts, but barely move the needle on number of users. It's typically because your messaging needs fixing. When creating a dev tool, you know all about the many problems it helps with and the headaches it solves. That can be hard to communicate though, with most websites getting lost in the weeds or watering down by trying to include every possible benefit. As a messaging consultant, I work with clients to rebuild the pitch. That starts from identifying key motivations and objections of your ideal customers, before tying in how your product helps. It is a crucial step to reaching market-message-fit, where prospects get excited just from hearing about your tool. Or as one client said:"As a founder, you’re so obsessed with your product, in the web of features and amazing things your product can do, that you forget about the customer’s pain."Zach was able to look through this web and pull out the things that are most important to our customers. I cannot recommend Zach’s services enough” - Stefan, WunderGraph Co-Founder If you'd like to find out more, head to zachgoldie.com