Aakil Mathur

Background

About Aakil Mathur

I am a Market Research Specialist with a keen interest in data analysis, project management, digital marketing, and business development. I have experience in research, data analytics, community management, digital activations, content creation and marketing, and project collaboration with cross functional teams. My core competencies include analytics, planning, data based decisions, consumer insight, digital customer acquisition, communication, team collaboration & relationship building. I have advanced skills in secondary research, content, marketing, digital campaign management, SEO, digital platform operations and BI analytical tools like PowerBI, Tableau, MS-Excel. I am currently working as a Research Specialist at Gartner in the SRS CIO team providing fact based research to the CIO practice in Gartner. Here, I am in charge of leading some of the high priority projects within the team and have consistent track record of client delight. I have won multiple awards within the organization for the work I have done. I have experience of working with an ed-tech startup, with responsibility of content marketing to generate user traffic and demand generation for B2C products on web and mobile. I have a successful track record of driving new customer acquisition and customer engagement activities. I did my internship at Ogilvy in brand strategy and planning. I worked on brand communication strategy of Cadbury 5 star, consumer research for ITC and brand position strategy for SENCO Jewellers. I was active in college activities and was a cofounder of Innovation Cell and organised an inter collegiate entrepreneurship carnival. As an action oriented professional with a track record of consistently high results and taking new initiatives, I am always looking forward to effectively using my skill set to create something of value. Varied experiences and interests in music, chess, reading, travelling, socializing, table tennis have helped me in becoming a resilient, responsible, and a compassionate team player.