Aaliyah Windster
Sales Executive Europe at Aruba Tourism Authority
Based in Enschede, Netherlands
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Seniority
Staff
Department
Other
Location
Enschede
Industry
Hospitality
Company size
346
Contact information
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a•••••••@aruba.com
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Background
About Aaliyah Windster
I believe the true strength of any brand lies in creating genuine connections—whether with travelers, customers, or communities. With over 6 years of experience in sales, hospitality, retail, and destination marketing, I’ve built a career at the crossroads of luxury, lifestyle, and storytelling. As Sales Executive Europe at Aruba Tourism Authority, I represent the island across key European markets through B2B partnerships, luxury PR, and creative activations. From leading Aruba’s presence at ILTM Cannes and ITB Berlin to hosting press trips and designing sales routes, I ensure the island’s visibility translates into long-term results. My impact was recognized with the award Talent of the Year 2024. Previously, at The Body Shop, I launched flagship stores, led regional teams, and introduced sustainable retail innovations such as refill stations. Earlier, my international training at JW Marriott Guanacaste in Costa Rica taught me the precision and creativity needed to deliver world-class hospitality. My strengths? Building relationships with warmth and professionalism Combining sales strategy with storytelling to strengthen brands Delivering measurable results—from KPI growth to international reach Multilingual: Dutch, English, Spanish, Papiamento I thrive in spaces where strategy, creativity, and human connection come together. Whether it’s a trade fair, a luxury campaign, a training session, or a new partnership, I make sure brands are not only seen—but truly felt. Open to meaningful connections and opportunities in sales, marketing, branding, and luxury hospitality.
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