Abbey Wolfe

Background

About Abbey Wolfe

Abbey Wolfe is the visionary founder and CEO of Tan Wolf, a thriving spray tan company she built from the ground up. As the sole owner, she launched the first brick-and-mortar location in 2020, followed by a sister location in 2024. With an acute understanding of the beauty industry’s wants and needs, she has successfully positioned Tan Wolf as a leading brand in the market. Her ability to leverage her entrepreneurial experience has enabled her to translate the success of her self-made brand into other innovative projects. EXPERIENCE -Grew the client database from the ground up: 0 clients in 2014 to having serviced over clients by 2022 -Hired and trained employees-Led the entirety of the Tan Wolf Upper Arlington project commercial buildout alone from hiring, vision, financing and overseeing each key role including architect, interior designer, general contractors and interior deliveries-Created and developed the service menu and pricing from the ground up including spray tan services, add- ons, memberships and retail products-Developed the Tan Wolf 5 piece skin care collection line as part of the before and after care for the spray tan service for added in-studio revenue as well as online E-commerce revenue-Developed the Tan Wolf handbook including core values: Hustle, Authenticity, Communication and Loyalty-Developed studio daily operations and opening and closing procedures. Phone: 614.813.5887 E-mail: abbey@tanwolf.com