Adderly Mena

Background

About Adderly Mena

Strategic Leader with strong expertise in Business Development and Product Management within the construction sector. I specialize in aligning technical innovation with commercial strategy to drive market growth, customer value, and long-term business impact. With over 12 years of experience across Latin America, I’m committed to delivering high-performance solutions through cross-functional collaboration and a sharp commercial mindset. • Experienced 12+ years professional in the construction sector, specializing in technical-commercial management, product development, and business growth across infrastructure and building materials industries. • Product Manager with proven expertise in market intelligence, customer engagement, product lifecycle management, and technical-commercial strategies, consistently delivering value and competitive differentiation. • Strong background in QA/QC operations for ready-mix concrete and technical advisory for infrastructure projects, with extensive knowledge of materials performance, standards compliance, and value-engineered solutions. • Operational experience leading technical support, new product introduction, and strategic positioning initiatives, in collaboration with R&D, marketing, and commercial teams, both regionally and internationally. • Skilled in aligning technical innovation with market needs, fostering strong relationships with clients, stakeholders, and internal teams to drive sustainable business outcomes. • Proven ability to coordinate across multiple disciplines and geographies, bridging the gap between field requirements and corporate objectives, with active collaboration with counterparts in Switzerland, Italy, Brazil, and the U.S. • Strong leadership potential with a commercially-driven mindset, preparing to step into Commercial Manager roles within global leaders in the construction materials sector, such as Saint-Gobain. • Strategic thinker with a proactive, analytical approach to problem-solving, passionate about innovation, sustainability, and delivering impactful results in highly competitive environments.