Ade Sulaeman

Background

About Ade Sulaeman

Hi, I’m a designer with a cross-cultural mindset and a passion for blending aesthetics and purpose. Since 2017, I’ve worked across graphic and web design. Started my journey with LIFULL Media Indonesia, where I helped shape digital marketing for Japanese luxury property and Japanese FMCG brands. That early experience trained my eye for polished, high-standard visual work. While working full time, I pursued a degree in Industrial Product Design. It wasn’t a straight path. I studied on weekends and learned online during the week. Through that journey, I explored all three pillars of product design: aesthetics, function, and structure. I eventually found my core strength in the intersection of form and function. For my final project, I designed a Gen-Z casual batik wear. That brought my design values to life. I handled every step, from research to production, and earned top marks for it. In 2021, I joined Method Media, a Singapore-based digital agency with premium clients in hospitality, real estate, and lifestyle. There, I worked on both graphic and web design. I’ve collaborated across borders between Singapore and Indonesia, translating brand values into digital experiences that resonate with high-value audiences.