Adele Ruutel

Background

About Adele Ruutel

I am driven by a passion for contributing to initiatives that improve lives globally, with a particular focus on sustainable and innovative solutions. My professional journey reflects a commitment to impactful projects and a desire to foster positive change in the world. As a co-founder and CMO of Shop-E One, I am part of an innovative team developing a practical shopping solution. Balancing the roles of motherhood with four children, physical activity, household management, and my professional life, I understand firsthand the need for efficient and practical solutions like Shop-E One. This versatile shopping companion is designed to ease the burden of managing a family's diverse needs. In addition to my role at Shop-E One, I have recently embraced a new challenge as the founder and CEO of Rotazion. This groundbreaking rental platform is an embodiment of my commitment to sustainable living. Rotazion is more than just a marketplace; it's a movement towards redefining ownership and sharing. We provide a platform where individuals can either rent out or access a wide range of quality items, from fashion to baby gear, thereby contributing to a significant reduction in overconsumption and waste. My previous experiences, including contributing to the growth of a mindfulness app and founding a supportive app for women, have been instrumental in shaping my approach to business and innovation. With Rotazion, I am excited to extend this journey, fostering a community of conscious consumers and making a tangible difference in the world, one rental at a time. I look forward to continuing my work with Shop-E One while growing Rotazion's influence, driven by the belief that practical, innovative solutions can create a more sustainable and fulfilling life for people around the globe.