Adler Berbert
Senior Marketing Manager Brazil at Blablacar
Based in São Paulo, Brazil
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Seniority
Manager
Department
Other
Location
São Paulo
Industry
Technology; Information and Internet
Company size
1.5K
Contact information
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a•••••••@blablacar.com
Phone
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Background
About Adler Berbert
Strategic marketing executive with over 12 years of experience leading regional campaigns across LATAM, with deep expertise in the Brazilian market. Proven track record in driving brand and growth initiatives, acquisition and retention strategies, managing P&L, and leading multifunctional teams. Strong capability in executing full-funnel marketing, optimizing cross-channel investments, and identifying new growth drivers including partnerships and local activations. Skilled in navigating both centralized and local structures, aligning messaging and performance tactics across digital and offline channels in compliance with regulatory requirements.
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