Adrian McCarthy

Background

About Adrian McCarthy

I’m a people-focused, results-driven leader with deep roots in the horticulture industry and a clear vision for sustainable growth. As CEO of Australian Growing Solutions (AGS), I’ve steered the business through major expansions, technical innovation, and strategic partnerships across Australia and international markets. With a background in plant and soil science, technical horticulture, and commercial sales, I bring a practical understanding of what growers need — and how to deliver it at scale. Whether it's integrating wood fibre into next-generation substrates, solving supply chain challenges, or leading major equipment upgrades, I thrive at the intersection of science, operations, and strategy. At the core, I believe in collaborative leadership — building strong teams, maintaining honest communication, and never losing sight of the customer or the goal. I’m proud to lead a business that doesn’t just keep up with the market — we shape it.