Afiya Cunningham

Background

About Afiya Cunningham

Are you an aspiring music artiste or an established Independent Music Artiste but you are confused and find it challenging to navigate the music industry? It can all get confusing very quickly when you realise the numerous aspects you must consider, such as, management, marketing, music distribution, the legalities and so much more! Aside from the music, BUSINESS must be the other constant in the career of an artiste. As surely the connection music makes with an individual's passion, it doesn't become commercial until it's good for business. In my years and experiences as an artiste manager, I understand that it is important to develop a mindset for team building, marketing, budgeting and sales as it is essential to apply the income streams available to the artiste. Imagine if Indie Artiste can wrap their minds around this and apply it to their career. My platforms and content are geared towards educating Independent Artiste in the Caribbean and diaspora about the music business and industry to help them navigate efficiently and effectively in their music career. As your consultant, I break it down as simple as possible and give you the tools and advice to help you make your aspirations a reality.