Ahmed Farouk

Background

About Ahmed Farouk

Vertex Pharmaceuticals empowers my work as a Pricing and Market Access Associate Director, where I leverage over 6 years of experience in health economics, market access, and pricing strategy. Collaborating with cross-functional teams, I focus on optimizing pricing models and market access frameworks to ensure patient-centric solutions in therapeutic areas like oncology and rare diseases. My contributions are rooted in evidence-based approaches and health outcomes research, aligning with Vertex's mission to transform patient care. Previously at Bristol Myers Squibb, I led strategic patient programs and HEOR initiatives across the Middle East and Africa, advancing market access for oncology and immunology products. By designing impactful HEOR models and facilitating product launches, I contributed to delivering value-based healthcare solutions. My commitment to measurable health outcomes continues to drive my efforts in expanding patient access and maximizing the clinical and economic impact of innovative therapies.