Alan Chatfield

Background

About Alan Chatfield

Marketing operations professional specialising in data strategy and marketing technology architecture. As a marketing operations consultant with a proven track record of delivering innovative martech solutions, I work with B2B marketers to enhance their marketing programs through the effective use of data, technology, people and process. Together, we design a strategy to streamline the funnel and orchestrate the customer lifecycle. With nearly 20 years of experience across a wide range of platforms, including Marketo, Eloqua and Salesforce, I am a trusted advisor to organisations looking to maximise marketing performance and optimise their marketing technology stack. In collaboration with customers, partners and other stakeholders, I deliver a roadmap to unlock operational efficiencies and multiply the value of marketing investments.