Alan Whipple

Background

About Alan Whipple

I’m a Principal Software Architect and Engineer with nearly two decades of experience building and scaling web applications across a wide range of platforms and teams. My work spans frontend frameworks, backend services, analytics pipelines, privacy compliance, and everything in between. I bring a balance of deep technical expertise and pragmatic problem-solving, helping cross-functional teams ship complex features, integrate with evolving systems, and design code that holds up over time. I thrive on identifying edge cases before they become incidents and connecting the dots between product intent and technical execution. I care deeply about clarity, craftsmanship, and continual growth. Key specialties and tools: Next.js, React, TypeScript, JavaScript, Node.js, GraphQL, MongoDB, AWS, Git/GitHub, New Relic, PHP, MySQL, HTML/CSS, Apache, VS Code, GitHub Copilot, ChatGPT, CMS platforms, WordPress, SEO, GA4, analytics tagging, privacy compliance (CCPA, GDPR, IAB GPP), Slack, Jira, system debugging, architecture reviews, creating user stories with technical detail and acceptance criteria, and bridging communication between product and engineering.