Seniority
Manager
Department
Advertising & Marketing
Location
Australia
Industry
Banking
Company size
1.9K
Contact information
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a•••••••@ngmgroup.com.au
Phone
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Background
About Alec Osullivan
Customer insights leader with a strong data and analytical background. I specialise in banking and financial services, translating complex customer and product data into insights that drive growth, retention, and improved customer outcomes.I bring hands-on experience across market and customer research, customer analytics, CRM, segmentation, and performance measurement, supported by strong technical capability in SQL, R, Python, SAS, PowerBI and Dynamics 365 suite. I operate comfortably in regulated environments and focus on insights that directly inform commercial decisions.At a strategic level, I deliver customer insights for senior and executive leadership, turning complex analysis into clear, actionable recommendations that support prioritisation, investment decisions, and customer-led strategy.
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