Alessandro Leone

Background

About Alessandro Leone

Corporate Communications Specialist stemming from a background in journalism and digital content creation, with four years of experience supporting both corporate functions and business units within a global B2B company. Proficient in coordinating a wide range of communications and marketing activities, managing multiple projects simultaneously while collaborating effectively with cross-functional teams within the company and external stakeholders. Passionate about creating impactful communications initiatives to drive business growth. My main skills and activities include: 🤝 EVENTS AND TRADE SHOWS - Skilled in supporting the planning and execution of both external and internal events, including trade shows and technical conferences. Skilled in logistical organization, booth design/build, and execution of marketing collateral activities to support Business Units' objectives. CONTENT PRODUCTION - Produced a variety of written and visual internal and external materials to support both corporate communication and business unit marketing communications, such as brochures, leaflets, banners, rollups, print/digital advertisements, artworks, presentations, videos, documents, product data sheets, case studies, and other written and visual materials. LINKEDIN - Managed company’s LinkedIn page, curating and publishing corporate and vertical posts to promote products and applications within business units. Proficient in images and videos creation, copywriting, and scheduling editorial content. Additionally, skilled in designing and launching sponsored LinkedIn ad campaigns to target specific audiences. WEBSITES – Managed content for the Group’s websites, including page creation/updates, news writing and publishing, content marketing articles, and contact request management. STRATEGY - Produced regular reports and coordinated information for annual marketing communications budgeting. WRITING - Contributed to press release writing and content creation for press articles on corporate topics. Additionaly, assisted in the publication of articles in technical journals to enhance Business Units’ products visibility. INTERNAL COMMUNICATION - Maintained corporate intranet by updating sections, publishing internal news, and creating visual materials.