Alex Aufmann

Background

About Alex Aufmann

I have over a decade of experience in the media industry, where I have developed a passion and a creativity for connecting people with the best travel destinations and experiences. As the Travel Category Director at Outside, I lead a nationwide team of sales reps and collaborate with marketing, research, and edit departments to create and deliver innovative and effective media solutions for our travel and tourism partners. My core competencies include marketing communications, online marketing, social networking, and cross-functional leadership. I have a proven track record of growing sales by almost 200% year over year in the last two years, by optimizing resources, generating new products and ideas, and attending conferences to increase awareness and consideration for the travel category. I also build holistic and engaging media proposals and campaigns across Outside's diverse and cutting-edge media platforms, from digital, connected TV, podcast, events, print, and social creator. I value trust and accountability with my clients, and I strive to drive results and success for their brands and campaigns.