Alex Guardado
Director of Paid Social & Search at Version2
Based in Santa Monica, United States
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Seniority
Other
Department
Other
Location
Santa Monica
Industry
Advertising Services
Company size
27
Contact information
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a•••••••@theversion2.com
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Background
About Alex Guardado
Award-winning Paid Social Director with 8+ years scaling B2B & CPG brands from $1M to $10M+ budgets. I transform data into growth—delivering measurable ROI through strategic experimentation and AI-powered optimizations. KEY WINS- Led award-winning Voodoo Ranger campaign across Snapchat, Reddit & YouTube, driving +44% ad awareness,+23% brand favorability, and +26% YoY sales growth (2024 OMMA Award winner)- Generated $6MM+ in Amazon Prime Day sales with $10.42 ROAS for Premier Protein - Delivered $130M+ box office revenue for Paramount's Scream campaign - Exceeded ROI targets by 45% managing Fortune 500 auto accounts at Snap WHAT I BRING- Full-funnel expertise across Meta, TikTok, LinkedIn, Reddit, Snapchat, Pinterest - Team leadership experience managing 6+ person teams and $4MM+ monthly budgets - First-to-market innovation (Reddit Talk, AR campaigns, platform beta programs)- Deep B2B and B2C experience across CPG, tech, entertainment, and auto verticals SPECIALTIES: Platform Expertise: Meta Business Suite, TikTok Ads Manager, LinkedIn Campaign Manager, Reddit Ads, Google Ads, Snapchat Ads, Pinterest Business Analytics: Tableau, Google Analytics, Excel (advanced), Amazon Attribution Team Building: Facilitated 5+ team promotions through mentorship Currently leading paid social and search at Version2. Let's connect: alexjguardado@gmail.com
Decision-makers
Other people at Version2
- AGOther
Alex Guardado
Associate Director of Paid Social & Search · Other
- JJManager
Jason Joumblat
Strategic Partnerships · Advertising & Marketing
- JLOther
Jillian Leonard
Account Manager · Other
- CVStaff
Celene Vargas
Programmatic Trader · Advertising & Marketing
- RMOther
Roy Massey
VP, Head of Media Activation · Other
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