Alex Hoff

Background

About Alex Hoff

Finding hooks and pitching stories for business, professionals and startups - used to do it for Discovery, History, National Geographic now launching CoverStory. We make testimonials that sell. What is CoverStory? At CoverStory we create a custom 1 minute video for you to use wherever you want to be online. Think of it as that moment when you are at a party and are on fire. You are chatting, making introductions, telling people about work/life/interests and they are eating it up. We take that lightning in a bottle and transform it into a video. Why does anyone need it? If you are like me, there's something uniquely uncomfortable about being online these days. No one wants to be an influencer, but we all know there's value to being online. So how do you put yourself out there authentically and effectively - with minimal cringe (and effort)? Okay, so how does it work? We've adapted the same processes and skillz that we mastered selling reality TV shows to make each video. It starts with a one on one interview with your producer, they write and edit your video, we slap some fancy graphics on, another producer reviews the edit, and finally we post it to your own unique landing page in just seven business days. All you have to do is show up and we take care of the rest. Boom. What do I do with it? Anything you want! Your landing page is your own private corner of the internet with no ads, pop-ups or distracting videos like youtube. You can add it to your resume, linkedin, email footers, or socials. We also give you a code to put on your own website "about me." Our clients have used it for sales emails, conferences, media packages, pitch decks, testimonials and have even used them to create internal directories for their companies.