Alex Khoo

Background

About Alex Khoo

From car sales to banking to building funnels. what a journey it has been. Before I ventured into digital marketing, I wore a few different hats. from selling European cars to building partnerships at a small international startup, working in brand consulting, banking, and even insurance. But the common thread was always the same: I was drawn to what made people take action and ads has always caught my interest and curiosity. We see them everywhere offline and online. After working in a marketing agency but never getting hands-on with paid traffic, I realized I didn’t need a job title to get started. So I took a different path: I learned by doing. I studied and experimented with Meta Ads from the ground up, tested what worked, and started helping business owners who were frustrated with results that didn’t match their effort. I kept hearing the same things: “We ran ads, but nothing happened.” “We boosted posts — still no leads.” “We hired someone, but the traffic didn’t convert.” That’s when it clicked: ads don’t fix bad marketing, they expose it. The problem usually isn’t the platform. It’s the offer, funnel, or missing strategy that connects traffic to revenue. That’s why I don’t just run Meta ads. I help businesses grow with a mix of paid traffic, funnel strategy, and clear communication. Whether you're brand owner for DTC or service business struggling to attract better leads, I’ll meet you where you are and help you move forward with better clarity and ultimately more profits!