Alex Thole

Background

About Alex Thole

Senior marketing professional with extensive experience in developing, launching and maximizing pharmaceutical brands across a broad range of therapeutic areas and customer channels. Combines a strong background in strategic marketing, hands-on operational experience, an understanding of the business economics, and a passion for the science to create and execute innovative offerings that are true to customer needs. Demonstrated experience in building and leading commercial and cross-functional teams in both matrix and alliance environments. Specialties: New product development & launch; growing in-line brands; divesting mature products; market & competitor analysis, brand strategy, segmentation, positioning; forecasting; primary care & specialty brand management; thought leader development; cross-functional collaboration and leadership; deep US commercial expertise complemented by broad experience in global teams. Therapeutic areas: Anemia, Cardiometabolic disorders, CNS, Diabetes, Hepatitis, Inflammation and Pain, Overactive Bladder