Alexander Knetig

Background

About Alexander Knetig

I am head of Digital Distribution at the European cultural medium ARTE. My teams are responsible for the distribution of the programs of ARTE in six languages (French, German, English, Spanish, Polish, Italien); on our own platforms (website, apps, Smart TV), as well as through our presence on social media (Youtube, Facebook, Instagram, Snapchat, TikTok, Twitch, Twitter). They also are heading the programming of our TV and web only programs throughout these platforms. Before becoming head of this great team, I was editor in chief of ARTE Creative, the young cultural platform of ARTE. Here, I had the chance to get involved in some of ARTE’s most award-winning interactive web-productions like Do not track (http://arte.tv/dnt), Fort McMoney (http://fortmcmoney.com), Type:Rider (http://typerider.arte.tv), Alma (http://alma.arte.tv), Barcode (http://barcode.tv) or Prison Valley (http://prisonvalley.arte.tv). As well as interactive movie projects created thanks to international partners like Mozilla or Google. I regularly teach storytelling at various French journalism and communication schools (CFJ, ESCP Europe) as well as in workshops for professionnals (France, Germany, Spain). Furthermore, I am also a Jury-member at the “New audiovisual formats” selection committee of the Austrian Film Board. Before joining ARTE, I was an independent journalist and producer for French, Spanish and Austrian media. Expertise: digital strategy, storytelling, marketing Languages: German, Czech, French, Spanish, English, Portuguese, Italian, Russian