Alexandra Clark

Background

About Alexandra Clark

With over 10 years of diverse experience within IT sales organizations, I'm skilled at delivering complex strategies, tools, and products to audiences through clear and engaging storytelling. I have a track record of inspiring sellers to take action and increase revenue through my training, enablement, and communications deliverables. My initial role in IT partner sales gave me the perspective to empathize with a Seller audience. I also have first-hand experience with IT business partners and distributors, allowing me to uniquely understand partner needs and motivations. I can enable sellers & partners to manage change in a way that emphasizes how transformation benefits their role, while also meeting the needs and priorities of the business. I'm a strong collaborator and interpersonal communicator. I thrive as a connector, and I love bridging the gap across diverse global teams to ensure content alignment, simplicity, and clarity. I'm a solution finder, and I focus on streamlining systems and processes so we can focus on delivering the top value adds and takeaways to our audience. I want the seller to know WHY they should care and HOW they should take action with clear, precise communications and enablement. Areas of expertise include- COMMUNICATIONS: I’ve developed a sales communications strategy that expands beyond email, leveraging a multi-platform approach to meet sellers where they work. I write and edit content for our newsletter sent to over global sellers. I manage our communications sends and metric collection through Eloqua, Webex, and Mindtickle. I collaborate across global teams to collect content and uncover stories. I thrive when I get to connect, research, and investigate- ENABLEMENT: Lead the development of internal sites, sales tool kits, and training materials to ensure alignment with go-to-market channel strategy. Unified global sales teams across channels on rapidly evolving strategic initiatives, product updates, and digital selling transformation, partnering with cross-functional leaders to drive the adoption of cutting-edge sales tools on a global scale. Improved seller engagement through tailored training and enablement resources, including intranet, digital, chat, newsletter, and video content- TRAINING: Within my previous roles, I have also developed training curriculums, delivered live training to audiences of 10s to of sellers and business partners, created one-pagers, playbooks, and videos, and leveraged Mindtickle to create training modules, gather feedback, and measure participation.