Alexandre Pais
Head of Marketing at Tips 4y, Automotive Intelligence
Based in Lisboa, Portugal
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Seniority
Director
Department
Advertising & Marketing
Location
Lisboa
Industry
IT Services and IT Consulting
Company size
19
Contact information
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a•••••••@tips4y.pt
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Background
About Alexandre Pais
Strategic marketing leader with extensive experience in defining and executing Go-to-Market strategies, Account-Based Marketing frameworks and digital transformation initiatives across B2B and B2C environments. Currently leading the full digital and offline marketing function at Tips4y, managing team performance and cross-functional alignment. Proven ability to align marketing, sales and product functions to drive revenue growth through data-driven decision-making and structured segmentation. Strong expertise in CRM ecosystems, marketing automation and performance-led business strategy.
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