Ali Shaikh

Background

About Ali Shaikh

I am a banking professional with 12+ years of experience in product management, digital banking & Customer Service.Currently, I work as a Product Manager – Self-Employed Segment (SES) Current Account at ICICI Bank, focusing on product optimization, digital transformation, compliance, and data-driven decision-making.Current Role – ICICI Bank (Nov 2022 – Present)Enhancing product offerings by identifying sourcing challenges and improving customer acquisition.Driving digital transformation through fintech integrations and CRM solutions.Leveraging analytics (Power BI) to track key metrics and optimize product strategies.Supporting sales teams with data-driven leads and engagement strategies.Leading 200+ Virtual RMs, improving cross-sell and customer engagement.Conducting training workshops to strengthen product adoption.Previous ExperienceHDFC Bank – Product Manager, Cross-Sell Business Banking (2019 – 2022)Improved CASA penetration and self-funding ratios in the BBG North region.Implemented analytics-driven customer engagement to boost cross-selling.Managed RBI compliance (CRILC reporting) to reduce regulatory risks.DCB Bank – Team Coach, Email Unit (2012 – 2019)Led CRM implementation (Gennie) and introduced Talisma (email system) for efficiency.Ensured high customer service resolution rates, earning multiple awards.Key Achievements Gold Category Award (FY 21-22) – ICICI Bank Current Account Product Team. Successfully launched Digital CA onboarding for proprietorship accounts. Established a 200+ Virtual RM model, improving engagement and cross-sell. Nominated for Best Employee of the Year (FY 2017-18) – DCB Bank. Passionate about driving innovation, digital banking, and customer-centric products. feel free to connect with me at pxm23b2mohammeds@iimidr.ac.in / 9702414814