Alice Farri

Background

About Alice Farri

I am a precise, ambitious, and team-oriented person. After earning my Bachelor’s degree in Communication at the University of Bologna, I decided to follow my passion for fashion by completing a Master’s in Fashion Styling at Polimoda, in Florence. While studying at University, I worked as a Sales Assistant in two boutiques in Bologna - an experience that helped me develop a practical mindset, customer focus, and a strong understanding of retail dynamics. I later joined Luisaviaroma, initially as a Sales Assistant, and over time I have grown into my current role as Assistant Buyer. This experience has allowed me to combine creativity with analytical thinking and to understand fashion from both the customer and product perspectives. I am motivated by precision, attention to detail and a constant curiosity to learn something new. I believe in the value of people and in the strength of collaboration built on respect and trust. For me, Fashion is a balance between creativity and structure, vision and practicality. I see my professional journey as a continuous learning path - one that inspires me to keep growing, discovering, and challenging myself with authenticity and passion.