Alice Fletcher

Background

About Alice Fletcher

Managing Director | ITCH Media | Championing Creativity, Strategy & Leadership in the Content Agency World As Managing Director of ITCH Media, I lead with purpose and passion, driving exceptional creative content strategies that captivate audiences and deliver results. With a career defined by innovation and a commitment to excellence, I have helped brands turn ideas into impactful campaigns that resonate in an ever-evolving digital landscape. Who I Am A dynamic leader in the creative content industry, I thrive on empowering our teams, fostering collaboration, and building a culture where creativity and individuals flourish. My unique perspective as a female MD and Mum of Twins in a competitive space allows me to champion diversity and fresh thinking, unlocking opportunities for the agency and talent to shine. What I Do Lead Transformation: Steering ITCH to consistently raise the bar in content creation, storytelling, and digital innovation. Inspire Teams: Building high-performing teams through collaboration, inclusion, and a shared passion for bold ideas. Deliver Results: Helping brands connect with audiences through data-driven insights and cutting-edge creative strategies. Passionate About Breaking barriers for women in leadership and inspiring the next generation of female trailblazers (we've gone from 14% females workforce to 44% in 5 years). Exploring the intersection of creativity, technology, and culture to drive innovation. Sharing actionable insights through speaking engagements, panel discussions, and thought leadership. Speaker | Advocate | Thought Leader I’m always eager to share my journey, expertise, and lessons learned with industry peers and audiences. From panels to workshops, I love sparking conversations about leadership, creativity, and the future of content marketing. Let’s connect if you’re passionate about bold ideas, meaningful storytelling, or shaping the future of the creative content industry. Message me for collaborations, speaking opportunities, or just to say hello!